Industry Trends & Insights

Stay ahead of the curve in the fast-evolving outdoor lighting industry. Explore in-depth market analyses, emerging smart lighting technologies, and consumer trends shifting the focus from seasonal holiday decorations to year-round permanent architectural lighting.

This category covers the business of lighting: how contractors are transitioning from seasonal string light installs to permanent pixel lighting systems, what ROI homeowners and commercial clients can expect, and which product categories are growing fastest. We analyze the shift from RGB to RGBW technology, the impact of Section 301 tariffs on LED lighting imports, and emerging opportunities in the permanent lighting market.

Valuable insights to help B2B brands, distributors, and contractors identify new product opportunities, understand market dynamics, and scale their lighting business.